2XIST HIS FOR HER DIGITAL CAMPAIGN
Overview
The 2XIST His For Her Campaign was designed for how customers wear 2XIST. Adapted from the idea of borrowing from a partners closet this campaign highlighted our best sellers and adapted them for women on a multichannel platform across web, social, email, and digital advertising.
Web presence: social, email, and home display
A multi channel campaign with strong expressions across social, email, and digital advertising.
An ode to film
In addition to our digital images we incorporated vintage Polaroids. This provided an additional depth to the campaign where we could focus on a new meaning for the classics.